The Festival Floor.

• Fashion & Beauty

  Irene Kim 아이린 김

  Model · Fashion Personality · Founder, IRENEISGOOD

  K-Influencers Panel

  A Seattle-raised Korean-American model and creative director — dubbed fashion's "It Girl" by WWD and a Vogue ambassador of the Korean fashion scene. She has walked for Chanel, Ferragamo and Mulberry, became Estée Lauder's first K-fashion Global Beauty Contributor, and founded the IRENEISGOOD LABEL.

  A Seattle-raised global fashion icon — Korean-American cultural crossover, coming home.

  3.1M+@ireneisgood
• Beauty

  Jung Saem Mool 정샘물

  Celebrity Makeup Artist · Founder, JUNGSAEMMOOL Beauty

  Makeup Master Class

  Korea's most influential celebrity makeup artist since 1991 and the creative force behind the modern K-beauty "glow." Founder of the JUNGSAEMMOOL Academy and Beauty — a brand arriving in the U.S. with a 2026 Sephora debut across 34 stores.

  The godmother of the K-beauty aesthetic, arriving amid her brand's American breakout.

  1.0M+@jsmbeauty_
• Food & Brand Strategy

  Noh Hee-young 노희영

  Brand Strategist · Creative Leader Behind Bibigo

  Main Stage Talk

  Korea's most celebrated food-and-lifestyle brand strategist and the key creative leader behind Bibigo — the brand that carried Korean food worldwide. Across a 30-year career she has built some 200 brands and the Michelin two-star Gotgan, and authored the bestselling Laws of Branding.

  The most credible architect of K-food's global rise a festival can put on stage.

  665K+@hino2033
• Creator · Food & Lifestyle

  Jiny Maeng 맹지나

  Global Beauty, Food & Lifestyle Creator

  K-Influencers Panel

  A Korean-Australian creator whose food, travel and cultural-identity content has built 6.5M+ followers with some of the highest engagement in the APAC creator economy — and a 2025 TikTok Awards Australia Creator of the Year finalist.

  One of the highest-engagement Korean creators in the APAC economy.

  6.5M+@jinymaeng
• Creator · Culture & Education

  Rachel Energy 황유진

  Bilingual Creator · Author · Educator

  K-Influencers Panel

  Seoul-based bilingual creator Hwang Yu-jin teaches the "hip English" global Gen Z actually uses. A published author and Meta Korea Creator Spotlight honoree, her content is a natural bridge between K-culture and English-speaking audiences.

  A natural bilingual bridge for live Korea–U.S. cultural moments.

  420K+@rachelenergyx
• Creator · K-Culture

  Chambo 챔보

  Global Creator · K-Culture Ambassador

  K-Influencers Panel

  Chris Hambarsoomian — the Australian creator who turned fluent Korean, honed through a Seoul National University degree, into one of K-content's most beloved crossover acts. His challenge and K-food videos draw 1M+ TikTok followers, and he served as a global influencer for the APEC 2025 Gyeongju campaign.

  K-content's most beloved crossover creator.

  1.5M+@heychambo
• Artist & Founder

  Park Yong-in 박용인

  Vocalist, Urban Zakapa · Founder & CEO, Virtual Company

  Gala Sponsor & Speaker

  The velvet-voiced vocalist of Urban Zakapa (어반자카파) — the R&B and ballad trio behind more than a decade of Korean modern classics since their 2009 debut. Beyond the stage, he has become one of K-pop's most prolific founder-artists: founder and CEO of Virtual Company (버추어컴퍼니), a brand-incubation and licensing house behind a run of consumer brands, from the viral "Beurre" butter beer and BOULANGERIE BEURRE to a kimchi label and buzzy dining concepts in Seoul's Seongsu district.

  A hit-making vocalist turned serial consumer-brand builder — where K-music meets K-commerce.

  Artist · FounderUrban Zakapa · 어반자카파
• Chef

  Chef Austin Kang 강민주

  Celebrity Chef · TV Personality · Chef-Owner, Mukjung

  Live Cooking Stage · Sat

  An LA-born, Seoul-made celebrity chef — a MasterChef Korea semifinalist and a Black Spoon chef on Netflix's Culinary Class Wars. His Michelin Guide-listed Seoul restaurant Mukjung reimagines Korean fermentation through a fusion lens.

  Netflix-famous Korean fusion — Michelin Guide-listed.

  ~210K@austinkangg
• Chef

  Chef Cho Seohyeong 조서형

  Owner-Chef · Boseok (보석) · Gyeongju (경주)

  Live Cooking Stage · Sun

  A new-generation Seoul owner-chef (b. 1995) behind Euljiro's cult-favorite Boseok (보석) and the charcoal-grill Korean pub Gyeongju (경주) in Namyeong-dong. Working almost entirely with seasonal Korean ingredients over charcoal, inventive takes on everyday staples have turned these tables into a magnet for executives from Shinsegae, GS and Samsung.

  A new-generation Seoul chef reinventing everyday Korean ingredients over live charcoal.

  Owner-Chef · Seoul@seohy2ong
• Hospitality

  Park Young-sik 박영식

  CEO, SG Dinehill · Samwon Garden

  Gala Sponsor

  The second-generation leader of Samwon Garden — the legendary Gangnam Korean BBQ institution founded in 1976 and listed in the Michelin Guide Seoul. An NYU hospitality graduate, he founded premium dining group SG Dinehill and carried Korea's galbi heritage abroad, from Jakarta to Manhattan.

  Custodian of a 50-year, Michelin-listed K-BBQ legacy.

  Executive profileSamwon Garden · est. 1976
• Luxury & Business

  Kang Jun-gu 강준구

  CEO, Baccarat Korea (ADV Korea)

  Gala Sponsor & Speaker

  The executive who brought French crystal maison Baccarat to Korea — securing exclusive distribution in 2015, opening Asia's first Maison Baccarat in Seoul, and unveiling Baccarat Bar Seoul in 2025. He chairs the Korean luxury-brand consortium "The Club."

  Ultra-premium positioning for VIP and corporate partners.

  Executive profile@baccarat_korea

Follower and subscriber figures are approximate and reflect publicly available information as of July 31, 2026; platform audiences may overlap and should not be read as unique reach.

The full convention program — panel schedule, chef showcases and stage times — is being finalized and will be published here.