29 Korean beauty, food, beverage and wellness brands, plus 2 Seattle local vendors, are joining the inaugural K-ERA festival floor at Bell Harbor. Browse the directory below — filter by category or search by name.
31 participating brands
Artist-founded K-beauty house built on celebrity makeup artist Jung Saem Mool's "skin-first" base-makeup philosophy. Best known for the Essential Skin Nuder Cushion and Artist Eye Palette, sold through Olive Young, Sephora US and roughly 2,000 retail points across ~25 countries. Also operates the JSM makeup academy.
HQ · Gangnam-gu, Seoul · Est. 2014
K-beauty brand founded by Korean model and content creator Irene Kim, built around the clover-shaped "Clover Patch" hydrogel face patches and the three-step Phase Series. Positioning is playful, design-led self-care rather than anti-aging. Tagline: "Born in Seoul, made to glow everywhere."
HQ · Seocho-gu, Seoul · Est. 2025
Premium "professional home care" hair and body brand offering salon-quality results at home. Core products are the Essential Hair Oil, Seed Oil Hair Treatment and Deep Repairing Hair Mask — built on parent Home & Salon's Nanoheal professional line, salon-exclusive since 2009 across 20,000+ salons.
HQ · Gangdong-gu, Seoul · Est. 2024
Derma-cosmetic brand built around skin-barrier care for the whole family — "skin barrier care from newborns to age 100." Clean-beauty proof points include EWG Green-grade ingredients, vegan and cruelty-free formulation and accessible pricing. Exports to Japan, the US, Southeast Asia and the Middle East.
HQ · Wansan-gu, Jeonju · Est. 2018
Scalp-wellness brand built around women's hair loss and scalp health, with products matched to scalp type. Its science claim is a patented probiotic-fermentation "biome" technology across the Mint Biome, Soi Biome and Soy Biome lines. Ranked #1 in the anti-hair-loss shampoo category on Hwahae in 2023; vegan-certified.
HQ · Bundang-gu, Seongnam-si · Est. 2021
Derma-skincare brand for sensitive and blemish-prone skin, formulated around clean vegan principles — no artificial fragrance or dyes, slightly acidic pH and a short verified ingredient list. Used as aftercare following dermatology procedures and stocked in Korean clinics; also sold via Musinsa, 29CM, Gmarket and YesStyle.
HQ · Seongdong-gu, Seoul · Est. 2018
D2C vegan skincare for infants and toddlers, positioning itself as "the standard for infant and toddler cosmetics." Holds vegan certification in four markets (Korea, UK, Italy, France), uses only EWG Green-rated ingredients and carries a German Dermatest "Excellent" grade, with zero-waste campaigns and ambassador Sean.
HQ · Songpa-gu, Seoul · Est. 2019
Derma-cosmetic brand founded by dermatologist Dr. Lim Lee-seok, whose Seoul clinic opened in 1995 — the "95" in the name. Positioned as "time-slowing skincare" with low-irritation, dermatologist co-developed formulas and a patented soothing technology. Sold via Olive Young, Musinsa, W Concept, plus US, Japan and Philippines channels.
HQ · Seocho-gu, Seoul · Est. 1995 heritage
Performance sun care built for golfers and outdoor athletes, structured as a three-step "Ready · Play · Recharge" system. Founded by Kris Lee out of the global beauty and sportswear industries, it pairs K-beauty formulation with sweat-resistant, movement-tested design and formulas developed to work across diverse skin tones. Made in the USA.
HQ · Portland, Oregon, USA · Est. 2026
Seoul-based seller and exporter of professional aesthetic and cosmeceutical products, running a multi-language, multi-currency store shipping to the US, Canada, Australia and across Asia and Europe. Lines include FetoScell (exosome), FatX, NADIQUE, NMN and MAX lifting threads — a clinic-channel export operation.
HQ · Yeouido, Seoul · Est. online from 2018
Derma-cosmetic brand built around two lines — Calming and Barrier — targeting sensitive, dry and compromised-barrier skin. Hero products are the MD Barrier cream and the Barrier Intensive Taurine cream, sold via its own site, Naver Smart Store, a hospital and clinic channel, and now Amazon US.
HQ · Gangnam-gu, Seoul · Est. 2022
Dermatologist-founded "authentic derma skincare" built around actives-led routines — Retin-A (retinol/retinal), Madecell (dexpanthenol), Hyalcica, Pentamide and Phytocera. Clinical credibility over trend: every product carries German Dermatest "Excellent" certification. Sold via Olive Young, Shilla Duty Free and Naver.
HQ · Sinsa-dong (Garosu-gil), Seoul · Est. 2015
Medical-cosmetics skincare brand whose hook is instant-effect claims — "30-second miracle, 30-second science." The range covers nano skin boosters (retinol, PDRN, glutathione, ectoin, exosome), ampoules, masks and eye care, positioned around "confident aging." Export-led, selected as a Korean government 브랜드K SME brand.
HQ · Seocho-gu, Seoul · Est. exporting by 2019
Ingredient-led indie skincare brand built entirely around ectoin — a molecule from extremophile desert microorganisms — for barrier formation, moisture retention and soothing. The range spans sunscreen, toner, serum and moisturisers. Distribution: Olive Young, Coupang, W Concept and Musinsa; Amazon US and TikTok Shop overseas.
HQ · Seogyo-dong, Mapo-gu, Seoul · Est. 2025
Dermatologist-developed derma-cosmetic brand for skin sensitised by aesthetic procedures. Its signature is the patent-filed TLE-10 complex ("pine cica") with a 7-peptide complex, dual-weight hyaluronic acid and plant-derived PDRN. Hero product is the PDRN Beta-Cica CellTone Calming Cream, alongside an ingestible-beauty line.
HQ · Gangnam-gu, Seoul · Est. 2023
Derma-cosmetic brand grown out of Modelo Dermatology, a Cheongdam clinic run by Dr. Seo Gu-il. Two hero lines carry it: UV protection (the Cool Fit mask, UV sleeves and sun patches at 99.9% UV block) and core skincare, including a 15% pure vitamin C serum in a two-chamber container. Exports B2B to China, Japan, Singapore and Taiwan.
HQ · Cheongdam-dong, Seoul · Est. 2004
Dermatologist-founded slow-aging skincare, built on founder Kim Chang-sik's two decades of clinical practice. The range is organised around all-in-one lifting creams matched to skin type — oily, dry and sensitive — and the formulating position is deliberately multi-ingredient: antioxidants, peptides, growth factors, hyaluronic acid and ceramides together, on the argument that ageing has no single cause a single active can fix.
HQ · Seoul
Barrier-care brand from skin specialist and creator Kim Hong-seok (피알남), built for sensitive, compromised skin. The name folds together "derma" and "percent" — the idea of adding back what skin is missing. Core products are the Hydrating Aquaporin Serum, Barrier Cica Cream, Squalane Barrier Oil and jelly masks split by skin type, and the brand has moved offline into AK Plaza Bundang.
HQ · Seoul
Dermatologist-led skincare that treats home care as the other half of clinical treatment — the brand's own framing is "medical self-care solution," prescriptions for the days between hospital visits. The line runs from gentle cleansing milks to Cica-EGF repair creams, enzyme powders, toners and thermal packs, weighted towards sensitive and dry skin.
HQ · Seoul
Skin-science skincare developed with dermatology specialists for sensitive skin. Hero products are the Rescue Derma Elasticity Ampoule, a weakly acidic Superfast hydrating toner, and the Rescue Jessner and Dot peels for texture and pigmentation. The company donates one percent of revenue in product to dermatology hospitals.
HQ · Seongdong-gu, Seoul
South Korea's largest alcoholic-beverage company and the world's leading soju producer, accounting for over half of domestic soju sales. Key brands include Chamisul and Jinro Is Back soju, Terra and Kelly beer, and Seoksu water. Now in an aggressive overseas push across soju exports, US wine import and an Indian distribution partnership.
HQ · Gangnam-gu, Seoul · Est. 1924
Korea's largest instant-noodle maker and the company behind Shin Ramyun, Chapagetti, Neoguri, Shrimp Crackers and Turtle Chips. Increasingly export-driven, with plants in the US (Rancho Cucamonga, CA) and China, and 2025 growth led by overseas subsidiaries in Japan, Europe and the US.
HQ · Dongjak-gu, Seoul · Est. 1965
Chef Austin Kang's Seoul fermentation restaurant, listed in the MICHELIN Guide South Korea 2026. Ferments and sauces are made in-house and the cooking reads as Korean modernism — ancient technique, minimal room, contemporary plate. Mukjung brings its tea programme to the K-ERA floor alongside the chef's live cooking stage.
HQ · Jung-gu, Seoul
Granola made from okara — the soy pulp left over from tofu production — instead of oats, using domestic soybeans grown in Yeoju. Marketed on high protein and fibre with roughly 40% less carbohydrate than conventional granola, sitting at the intersection of healthy snacking and food upcycling.
HQ · Yeoju, Gyeonggi · Est. 2024
Seoul dessert brand from Hart Piece Co., Ltd., built around a signature tiramisu and the tagline "A HART in Every PIECE." Three product lines — HART TIRAMISU, GOLDEN PIECE and GOLDEN CHEESE — are sold online plus a Hannam-dong store offering gift consultation and bulk orders. Positioning is premium gifting dessert rather than everyday snack.
HQ · Hannam-dong, Seoul · Est. 2026
Seoul snack brand behind gim grain chips — Korean seaweed and grains pressed into a light, crisp sheet, a modern turn on the gim bugak Koreans have snacked on for generations.
HQ · Seoul
Tteokbokki brand that made its name as a meal kit and then opened a café in Paju to meet its customers in person. Rice cakes are made daily, the broth is drawn from anchovy and kelp, and the sauce is built from thirteen natural ingredients — sold as wheat, rice and rosé versions in mild and spicy, with pop-ups in Starfield malls and distribution reaching US Korean grocers.
HQ · Paju, Gyeonggi · Est. 2018
A modern Korean bunsik restaurant in Samcheong-dong serving contemporary takes on tteokbokki, kimbap, handmade rice cakes and house-made makgeolli, with a myeongnan (pollock roe) signature. Tourist-oriented with multilingual menus, plus a Pollock Roe Tteokbokki meal kit sold through a Naver Smartstore.
HQ · Samcheong-dong, Seoul
Pike Place Market creamery from the family that founded Ellenos, working with live Greek cultures carried down through generations. They make cultured gelato — a category of their own invention: milk, cream and sugar cooked, then incubated with Greek yogurt culture and churned slow. Twelve flavours at the Market shop, plus a University District location.
HQ · Pike Place Market, Seattle · Est. 2023
Seattle café built by sisters Ann and Claire out of a shared habit of baking and coffee — the name is the two of them. The first shop opened in South Lake Union in 2018 and there are now three, with a Downtown Bellevue location added in 2024. Known for scones, brioche, mini pound cakes and yuzu financiers.
HQ · South Lake Union, Seattle · Est. 2018
Daily-wellness supplement brand for "every After in your day — after eating, after working out, after drinking." Two lines carry it: a grain-enzyme powder stick in tiramisu flavour and a mango-flavoured hangover-relief jelly, sold through a direct-to-consumer, e-commerce-led model.
HQ · Gangseo-gu, Seoul · Est. online since 2018
The participating-brand roster grows as exhibitors are confirmed. Brand logos are added as they're supplied. Interested in exhibiting?
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